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Instagram has recently taken the leap to combat the rise of TikTok with it’s latest feature – Reels. You’ve probably heard of it by now, or perhaps you’ve even tried it. But we’re here to tell you that it’s a game-changer for your small business. These short, entertaining, and eye-capturing videos are poised to transform...

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Alright, it’s time to step into the kitchen, as today I’m about to share the recipe to the most delicious treat of all… a killer digital strategy. Before I tell you the ingredients, it’s important to know all the nutritional facts about this little beauty. First of all, we need to work out if you’re...

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So, you’ve finally set up this amazing website with all of the bells and whistles, now what? Sales and visitors are (hopefully) coming thick and fast, and you can probably gain a smidge of insight about these users from your website platform insight tools… BUT are you getting the insights that you NEED to know...

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So, you want to get your digital marketing strategy in order, right? Well, where do you start? It’s not brainstorming (although that’s SUPER important down the track). It’s not the content plan. And it’s NOT the advertising strategy. To succeed in all of these areas, you need to take a step BACK and look at...